Kalender
Mailings
Weihnachten
Geburtstag
Case Study Overview
- Independent Comparative Study by the Siegfried Vögele Institute
67% coupon redemption rate, doubling of the average customer revenue
- m•real Customer Recovery Initiative 28% response rate and 60% turnover growth
- T-Online Loyalty Campaign 36% response rate
- Sainsbury’s Customer Retention Programme 40% conversion rate; 25.5% improvement of return-on-investment
- Portland Holidays Customer Data Updating 14%
